Head of Online Sales / e-com
Join Scrive and be part of an international, fast-growing company headquartered in Stockholm, Sweden. Collaborate with smart, caring, and driven colleagues across Europe as we shape the Scrive story. 🚀
We are looking for a Head of Online Sales to take our self-service sales channel to the next level. You will play a critical role in driving Scrive’s growth strategy by optimizing digital sales channels and managing the customer lifecycle - from freemium to paid subscriptions. This is a unique opportunity to lead cross-functional teams and make a significant impact on Scrive’s digital presence and scalability. 🚀
Your challenge
As the Head of Online Sales, you will be responsible for driving revenue growth through our self-service channels. Reporting to the Chief Revenue Officer, you will manage a team and collaborate with internal and external stakeholders to optimize every stage of the customer journey.
In your everyday work, you will:
- Drive revenue growth: Increase paying subscribers through self-service channels while ensuring high customer satisfaction.
- Lifecycle management: Engage and convert free trial users into paid subscribers, minimizing churn with optimized user journeys.
- Pricing and packaging: Propose improvements to align with customer needs and market trends.
- Leverage virality: Turn viral activity (+50,000 signed contracts/day) into lead generation and customer conversions.
- Cross-functional leadership: Lead a crossfunctional team including developers, product specialists, and UX designers to achieve growth goals.
- Optimize conversion rates: Enhance sign-ups, activation, and contact forms via A/B testing and data analysis.
- Performance reporting: Set KPIs, analyze data, and present actionable insights to senior leadership.
Who we think you are
We believe you are a strategic thinker and hands-on leader who thrives in a fast-paced, data-driven environment. To succeed in this role, you will need:
- Proven experience driving revenue growth through self-service digital sales channels, ideally in a SaaS or B2B e-commerce setting.
- Expertise in lifecycle management and customer retention strategies, with a track record of increasing trial-to-paid conversion rates.
- Proficiency in pricing, packaging strategies, and leveraging viral growth initiatives.
- Advanced skills in digital analytics tools (e.g., GA4, Piwik Pro), A/B testing, marketing automation platforms (e.g., HubSpot, Marketo), and CRM systems (e.g., Salesforce).
- Strong analytical and leadership skills with experience managing cross-functional teams and external agencies.
- A growth mindset, hands-on approach, and ability to adapt to new challenges.
🌟 Bonus points if you have:
- Experience in a high-growth or scale-up environment
- A university degree
In this role, we see that you are result oriented, building relationships and networking, business acumen and strategic. We use a competence-based recruitment process where these qualities will play an important role.
- Departments
- Revenue
- Locations
- Stockholm, Copenhagen, Berlin
- Remote status
- Hybrid Remote
About Scrive
A leader in digitalisation since 2010, Scrive automates agreements-based business processes with electronic signature and identification solutions. Along the way to becoming the Nordic market leader in e-signing, Scrive became the first to use blockchain technology to secure document integrity.
Today, more than 10.000+ customers in 50+ countries rely on Scrive to onboard and sign agreements with their customers, partners and employees. Headquartered in Stockholm, Scrive is backed by Vitruvian Partners and has around 200 employees.
Head of Online Sales / e-com
Loading application form
Already working at Scrive?
Let’s recruit together and find your next colleague.